apHarmony offers construction software development services.  Whether you are looking to build an application to streamline operations, increase sales, or improve productivity, we will be happy to bring our team to your software project.  Please feel free to give us a call at 630-855-7522 for a free evaluation and quote.

The construction industry brings with its work a unique set of challenges and opportunities for gaining a competitive edge through the use of technology.  With high-stakes projects and importance of organization in project execution, a solid IT infrastructure can help ensure on-time execution of each step in the construction process, as well as increase leads through marketing technology.

The primary drivers of technology improvement in the IT industry are workflow optimization and lead nurturing.  Workflow optimization puts the ideal sales or project execution cycle in the system, and makes sure that it is followed on each job and potential lead.  Through effective workflow, each customer can receive the top quality of service from the company.  In addition, the more efficient project execution can help save on costs and increase revenue generated by the company.

In addition to workflow improvements, IT software can help provide advanced analytics and marketing reports.  Marketing dollars can be tracked to projects to find the effectiveness of each campaign.  Reports can compare performance of sales reps, and help find trends in data and techniques that can improve sales conversion rates.  At each step of the sales process, from marketing, to initial contact, to lead nurturing, to sale, the process can be optimized and analyzed to improve results and generate more successful projects.

Finally, through new advances in communication and social database technology, team members can all be kept aware of updates throughout the sales process.  Instead of keeping all project information with only one individual, the information can be stored in the system and made available to all relevant parties (per their security roles / available access).  The increased collaboration can help not just in the sales process, but also in project execution, to prevent duplication of work, and help bring both customers, project managers, and subcontractors on the same page in successful completion of the job.

For a free evaluation and quote on a construction software project, please feel free to give us a call at 630-855-7522.